We’re happy to announce that Phinney Bischoff Design House is a proud sponsor of Ignite Seattle, which is happening tonight over near Belltown. Details can be found on this post by Brady Forrest over on the O’Reilly Radar Blog.
What is Ignite you ask? Picture a quick succession of 5 minute powerpoint presentations on a wide range of interesting topics. Speakers get 20 slides which automatically advance every 15 seconds.
Lively to say the least.
Doors open at 7:00, Paper Tower Competition begins at 7:30, and presentations start at 8:30.
Here’s a video of one of Ignite’s most popular past talks - “How to Buy Car (without getting screwed)” by Rob Gruhl:
We’ve been working on the web redesign of a local community college for the past several months and as with any large, complex organization, the information architecture has been a bit more challenging than your average display site. Any time you try to formulate a simple, useable navigation schema while respecting the hierarchical structure of an academic organization and the sundry needs of students and faculty alike, you’re going to end up with a very deep site. Deep sites are problematic for various reasons: important pages can get lost in the bowels of the structure, navigation elements can become unwieldy as we try to design for six or seven levels of hierarchy, and the overall usability suffers and people get frustrated.
There are solutions to the deep site problem. A couple we’ve tried in the past include highlighting popular or important links in special “Quick Link” areas. Another was to create special persona-based “portals” that work alongside the deep hierarchy to promote important links to the top based on user profiles. The one solution we have always tried to avoid is the dreaded drop-down menu. In the 6 years I’ve worked here at PBDH I can’t remember a single project where we have recommended using drop-down menus. There’s been a couple projects where we were coerced into using them, but never without a good deal of “informed pushback” from us. Drop-down menus present all sorts of problems, from allowing users to skip over important pages, to removing any frame of reference, and mostly frustration at having to keep your mouse in the elusive “sweet spot” as you scan the link offering quickly before the menu disappears again.
So a few weeks ago our community college client came by the office with the results of a pretty extensive card-sorting exercise. We all headed down to the ideation lab and began pouring over the data. As expected, we were faced with the potential for more than 6 or 7 levels of hierarchy and all sorts of varied user needs. Eventually, as we sat there pondering the white board scribbles, the D-word came up. What about drop-downs? Could they actually work here? This time around they didn’t seem all that bad. Especially when we started calling them “flyouts”. Flyout menus sound sleek and purposeful. And there is a real-world distinction: we were envisioning large, multi-column menus that required little in the way of mouse dexterity to operate.
Flyouts make sense in this situation, especially since all of our top-level section index pages were essentially devoid of any real content—they would be reduced to, well, indexes. But, if we could create a section flyout for the first 3 levels and skip the index, we could save the user a lot of time clicking through to the meaty links and offer a nice section overview at a glance. (This is not a site concerned with a sequential narrative, so “stepping” the user through the content is not a requirement.) The file structure would remain hierarchical, with a browse-based interface built on top if it, and anything beyond the third level would become side navigation.
This sounded good. But what about all the anti-drop down usability studies out there? Usability experts are always coming out against the use of drop-down menus—and heck, we were too. Was this really a good idea? So we did some research and it turns out the king of all usability gurus, Jakob Nielsen, has recently published a pretty extensive study called Mega Drop-Down Navigation Menus Work Well. (This is sort of like the Pope recommending that married couples start “seeing other people” to spice things up.) It’s a great read and there’s some good information on what to avoid when traveling down the path of the now renamed: Mega Drop-Down Menu.
From the article:
Given that regular drop-down menus are rife with usability problems, it takes a lot for me to recommend a new form of drop-down. But, as our testing videos show, mega drop-downs overcome the downsides of regular drop-downs. Thus, I can recommend one while warning against the other.
I’ll keep everyone posted on the progress and we’ll see if our assumptions about Mega Drop-Down Menus are correct.
PBDH’s Interactive Manager, Bryan Zug, nabs the highly coveted Geek of the Week title over at the Seattle Post-Intelligencer. Bryan discusses streaming-video tea parties, pinewood derby, and the question that defines all geeks: Star Wars or Star Trek? Get the answers and the state of Seattle geekdom on the PI’s Web site.
One of the great things about working on interactive development at a brand design firm like PBDH is the variety of projects and clients we get to work with.
It’s not uncommon for us to help one company collaborate with a business audience one day and then help another connect with a retail audience the next.
One interesting retail project we are diving deep into at the moment is the retail web site for The Shops at the Bravern, a European-inspired shopping and dining experience that’s set to open in downtown Bellevue later this year.
The Shops at The Bravern will feature outdoor plazas, great stores like Neiman Marcus, fine dining like New York-based Artisanal, as well as urban residential towers.
We are heavy into the design and strategy phase of the project and it is exciting to work with folks from Schnitzer West to as we consider all of the things that today’s web makes possible.
PresentationCamp is an ad-hoc gathering of passionate folks who want to share, interact and spread the love around the topic of presentation design and delivery. It’s for anyone interested in public speaking, pitching and presenting. Come to learn, come to share: everyone walks away knowing a little bit more.
Sign up now over on the Eventbrite page for the event. It’s $15 until the day of, then it’s $20.
It’s an unconference which, if you’ve never been to one, is a blast. The main idea is that the best thing about most conferences are the hallway conversations, so why not make up a conference on the fly that has that feel to it.
So participants gather in the first hours of the conference and propose session ideas, then the popular ones are assigned slots. Looks from the schedule that this camp will have some good pre-planned sessions and some slots for real time session creation.
I’m proposing a session tentatively titled “Telling Ain’t Persuading (or teaching, selling, or training)!!: Case studies in conversational/Socratic presentation methods“.
It will be a discussion of presentation examples / methods that don’t just give an answer, but that invite people into dialogue / experience — and how that often has much more staying power that just passing along information.
Will be touching on:
The structure of the attention economy unconference talk I’ve presented a few times — “Starbuck vs. Samwise in a Fight (and what does that have to do with the Attention Economy?)” — and how the form of the talk is an effective design for learning.
How the unstructured and question driven nature of the classic video game Myst is arguably more involving (and compelling) that most present day games.
John Platt of St. Clouds Restaurant in Madrona, Seattle, is conducting his monthly StepTwo Salon. You are invited to join us. Let’s continue our national conversation, putting a bit of effort into our democracy, while also enjoying the bonds forged over food and drink.
This month’s topic is “The United State’s Role in Our Global Society.” This is a broad and timely topic, and we imagine the discussion will move in many different directions. No pre-studying is required; let’s leave all the prep work to the kitchen.
Once again, we’ll push tables together to encourage conversation, so you’ll likely find yourself seated with some folks you don’t normally share dinner with. StepTwo.org and Phinney Bischoff Design House have helped create placemats that will stimulate conversation. This will be good, spirited fun. Bring your family, or bring your friends, or just bring yourself. The food will be tasty, the drink merry, and the conversation rich. Hope to see you then.
StepTwo is a side project of Phinney Bischoff Design House. Please join us at steptwo.org for more info.
