Open House: Archives

Great agency/client relationships are like any good relationship....you have to work at it. In these economic times it's more important than ever. Clients and agency alike can be stressed, over burdened, understaffed and be under more pressure than ever to perform. One of the greatest gifts we can give our clients (or team mates) is our compassion and understanding. When regard, respect and caring are mutual success becomes inherent.
It nurtures the best creative and is a foundation for the successes we all strive for. I believe this simple kindness goes straight to the clients and the agencies bottom line.
Here's a great article someone sent me on the subject:
http://www.rcgconsulting.com/top_ten