Ralph Lauren Steps Up the Online Shopping Experience

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Wow. Way to go Ralph Lauren. The Spring 2010 collection was presented this week with their first ever interactive online fashion show. The viewer can listen to the commentary of highly regarded fashion editors and even shop the look of the models while they strut down the virtual runway.

It truly gives a whole new meaning to the online shopping experience that challenges other retailers to take it to the next level.

Via psfk

author// Audrey Na on Mar 19, 2010

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