Open House : The PBDH Blog : Phinney Bischoff Design House : Seattle, WA

Your Friday Quote

Silence
and a deeper silence
when the crickets
hesitate.

Leonard Cohen Writer, Musician

author// Geoffrey Smith on Oct 03, 2008

The real issue is not talent as an independent element, but talent in relationship to will, desire, and persistence. Talent without these things vanishes and even modest talent with those characteristics grows.

Milton Glaser Graphic Designer

author// Geoffrey Smith on Sep 19, 2008

tags// Quotations

Your Friday Quote

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Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity.

Charles Mingus Musician

author// Geoffrey Smith on Aug 29, 2008

tags// Quotations

Don’t Look Here

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In an effort to protect the official sponsors of the Olympic Games from competition by non-sponsored brands, Beijing is taking the International Olympic Committee (IOC) sponsorship-protection practices to new extremes.

According to this WSJ.com article, it’s consistent with IOC rules to hide prominent logos belonging to a sponsor’s major competitor. But enforcers in Beijing have gone so far as to apply tape across virtually any logo in any place, whether it belongs to a sponsor competitor or not. Wandering through the Olympic grounds you’ll see pieces of white tape on elevator button plates, fire alarms and even toilets. There’s even an official tape replacement squad to ensure that any piece of tape gone astray is quickly replaced. Which points to the fact that these pieces of tape do tend to “go astray”.

There may be no better way to draw attention to an inconspicuous graphic than to cover it with an out-of-place bit of masking tape. Would a similar campaign actually be an effective guerilla-marketing tactic to promote your brand?

author// Lorie Ransom on Aug 19, 2008

tags// Branding, Design, Think About This

Fill Your Thought Bubble

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For most people, when you think of creative minds, you naturally think about the arts, music or dance. Science and technology rarely come to mind. But it’s obvious that in order to develop innovative ideas, creativity is an essential part of what inspires breakthrough thinking. This was the shared vision in creating Dexter Station, a new 347,000 sq. ft. office building slated for South Lake Union.